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1. Using the three concepts of awareness, motivation, and ability, describe the competitive dynamics between ZO Rooms and other competitors, particularly OYO Rooms.
2. In December 2015, OYO made an offer to acquire the struggling ZO Rooms. Why? What type of acquisition was this? What were the intended benefits for both parties?
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For this assessment, consider that you are a successful middle manager in an organization that has an executive level position open. The human resources department is leading an internal search for that opening and considers leadership strengths as key to the position. As part of the application process for candidates
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