Submit a report that is a 4- to 6-page Word

Submit a report that is a 4- to 6-page Word document with 12-point Times New Roman font, double spacing, and one-inch margins. Resources in APA format

Elaborate on the traditional and digital marketing methods and discuss how these marketing methods are aligned with each other. You will also discuss the crisis management strategies that should be implemented prior to the reopening of parks and perform some analysis of legal and ethical issues, which might have negative impacts on the brand.

Include the following critical sections with relevant guiding information:

  1. Determine two methods to be used for consumer research in developing the marketing plan. Provide rationale.
  2. Determine three traditional marketing methods you will use in developing the marketing plan and provide a rationale. Your response should address the following:
    1. How will identified methods help in the acquisition of new customers?
    2. How will identified methods help in the retention of existing customers?
    3. What are the advantages and disadvantages of identified methods?
  3. Determine three digital marketing methods you will use in developing the marketing plan and provide a rationale. Your response should address the following:
    1. How will identified methods help in the acquisition of new customers?
    2. How will identified methods help in the retention of existing customers?
    3. What are the advantages and disadvantages of identified methods?
  4. Explain how the traditional and digital marketing methods you have selected will work together to optimize the brand. Your response should address the following:
    1. Which method do you think could be most impactful in addressing your target audiences?
    2. Which method do you think could be most effective in branding?
    3. Can both digital and traditional marketing support the brand and growth of the business?
  5. Explain the crisis management strategies that should be implemented prior to reopening. Your response should address the following:
    1. How can we focus on customer expectations to improve brand damage from the incident?
    2. How can we support our employees’ needs in reopening the park?
    3. What possible crises could arise relevant to the incident and reopening?
  6. Determine one legal and one ethical issue that could arise and negatively impact the organization’s brand image upon reopening, and provide proactive steps that could be taken now to prevent them.

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

Good administrators check their logs regularly. They need to know

  Good administrators check their logs regularly. They need to know what went on when they were away. They need to look for intruders, compromised machines, stolen or deleted files, and so on. The list of things to look for can be extensive. Microsoft Windows Event Viewer is a simple

Question: As you know, from your reading and research thus

 Question:As you know, from your reading and research thus far in this course, self-awareness is an essential skill for developing personally and professionally, being able to capitalize on your strengths and develop plans for self-improvement, change your thinking, and change your behaviors. Having said that, explain:  (1) how you would

The topic is a tribute speech on David Attenborough and

The topic is a tribute speech on David Attenborough and I have MLA bibliography file attached where it has the sources you have to use. You cannot use any other sources because my professor wants to use the sources from school so I have attached the file called Tribute MLA.

Analysis of “In the Skin of a Lion” novel by Michael Ondaatje

Please read the novel by Michael Ondaatje: In the Skin of a Lion,and answer the following question. Kwasi Hoffman and Jodi Lundgren argue that Ondaatje’s novel focuses on European migrants so as to demonstrate to the reader the exploitation and degradation they encountered despite their white skin and European ancestry.

Difference Between $100 and $100,000 Speakers

Find a reading which you think provides a clear, insightful, and perhaps surprising explanation of either a course concept, or an interesting concept that is closely related to one from our course. First, concisely summarize the text. Then, devote the majority of your paper to discussing the following questions: why

1.Describe what you have been learning and how you would

 1.Describe what you have been learning and how you would use it as an entrepreneur.  2.You have read about VC firms. Would this be a career you would consider? Why or why not? Do you think you have a good background for this field, or would you need other experience

How were Nazi war criminals and corporate collaborators punished after

  How were Nazi war criminals and corporate collaborators punished after World War II? Do you feel justice was served? Explain your position.  Each of the three major powers of the United States, the United Kingdom, and the Soviet Union approached the new international crisis of the Cold War in

Exercise # 3: The dataset (from Exercise #1) provides a

Exercise # 3: The dataset (from Exercise #1) provides a Herfindahl–Hirschman Index variable, and Herfindahl index categories, please use the herf_cat variable and answer the questions below: Note: “The Herfindahl–Hirschman Index is a commonly accepted measure of market concentration used by antitrust enforcement agencies and scholars in the field. The

DQ1 Task development timelines, Gantt charts, PERT charts, and the

DQ1  Task development timelines, Gantt charts, PERT charts, and the critical path method are all planning timetables discussed in the textbook. Investigate two of these timetables. Explain the purpose of each and identify the pros and cons.  DQ2  Describe the three options for putting plans into action for program implementation

Current Topic Discussion Guidelines Students must make a minimum of

  Current Topic Discussion Guidelines Students must make a minimum of three substantive contributions on three separate days of the learning week to the management discussion topic using authoritative sources including those found in the KU library. Post your response to the discussion question early in the learning week (no later than Wednesday), and then

CU Collaboration Cafe Health and Human Rights Discussion Nursing Assignment Help

Collaboration Café Health and human rights are closely connected and serve as a cornerstone for global health initiatives. Reflect upon a situation where human rights were disregarded and health disparity was present. Respond to the following: Describe the situation and explain how human rights were impacted. How were individual health

Officers working with juveniles

 Description Discuss the special skills and characteristics of Officers working with Juveniles. Do you think that these officers need to possess a skills set that differs from skills possessed by officers who work with adults? Why or why not? Do you think that an individual who has worked with adults

Does the memorialization of the 1948 exodus set a precedent for the current Palestinian-Israeli conflict?

Research Question: Does the memorialization of the 1948 exodus set a precedent for the current Palestinian-Israeli conflict? ————————————————————————————————————————— You have to see how memory politics played into the events of Palestine in 1948 (land claims, legitimacy…) and how these play out today. Note, through a critical analysis lens how the

  Ngăn ngừa trầy xước thấu kính thủy tinh Hướng dẫn toàn diện Thấu kính thủy tinh thường được sử dụng trong nhiều thiết bị quang học khác nhau nhưng chú

  Ngăn ngừa trầy xước thấu kính thủy tinh Hướng dẫn toàn diện Thấu kính thủy tinh thường được sử dụng trong nhiều thiết bị quang học khác nhau nhưng chúng dễ bị trầy xước và có thể ảnh hưởng đến hiệu suất của chúng. Hiểu nguyên nhân của những

This assignment is due on FRIDAY (10PM Chicago Time) This

   This assignment is due on  FRIDAY (10PM Chicago Time) This is a PowerPoint assignment  Please use the example of the PowerPoint uploaded to complete the PowerPoint I created I have started working on thIS POWERPOINT  but need help to complete it TOPIC; Enhancing teamwork across care provider levels:  The manager

1. “In the Old Testament prophetic texts of Isaiah (2:1-5)

1.  “In the Old Testament prophetic texts of Isaiah (2:1-5) and Joel (3:7-12) there are two opposite calls to adapt technology for the purposes of God and the community: one call to adapt armory into farming utensils (Isaiah) and another to adapt farming utensils into armory (Joel). Explore the reasons