PART 3: PERFORMANCE ANALYSIS (Entertainment and Gaming Software)

Description: Four companies that we will look into are Ubisoft, Activision/Blizzard, EA, and Square Enix, which are in the top ten highest grossing gaming developers that focus mainly on game development. The top markets for developing video games is China, Japan, and the U.S. The competitive landscape is movies, shows, music, internet, and non-electronic leisure […]