What are the forces and factors in Greece and Israel that would affect the behavior and performance in the market in general? And in the market of the

What are the forces and factors in Greece and Israel that would affect the behavior and performance in the market in general? And in the market of the company TVH Belgium?

Using also a PESTLE analysis

The question is all related to “What type of customer segmentation does TVH employ in its transition from

traditional segmentation to growth segmentation (Customer segmentation) , and how does this transition

affect commercial excellence in Greece and Israel”

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